Article: Frith vs Wardour Pet Carriers: Which Soho Poms Dog Carrier Is Right for Your Small Dog (And How to Bundle It as a Set)
Frith vs Wardour Pet Carriers: Which Soho Poms Dog Carrier Is Right for Your Small Dog (And How to Bundle It as a Set)
Written by the Soho Poms product team · Last updated 14 August 2026
Choosing a pet carrier for a small dog is not really a bag decision — it's a comfort and safety decision. The wrong carrier sags in the middle, has no structured base, and leaves your dog braced against every step you take. The right one holds its shape, supports the spine, and makes a café stop, a train journey or a vet visit genuinely uneventful.
This guide compares our two most popular dog carriers — the Frith Denim Pet Carrier and the Wardour Duffle Pet Carrier — with the exact sizes, materials and features of each, so you can pick with confidence. At the end we explain how to buy either one as a matched set and save up to 15%.
Quick answer
- Choose the Frith Denim Carrier (£109.99) if you want a structured, timeless denim-effect carrier with a built-in poo bag dispenser and a full matching walking range (harness, lead, collar, treat pouch).
- Choose the Wardour Duffle Carrier (£89.99) if you prefer a softer, quilted duffle look, a lighter feel for everyday town use, and a crossbody walking bag to match.
- Both come in the same three sizes, both have the removable three-layer orthopaedic base cushion, both are machine washable, and both have the internal safety carabiner.
Why a structured carrier matters for small dogs
Small dogs — Pomeranians, Cavaliers, Bichons, Yorkies, small crossbreeds and cats — travel far better when three things are true:
- The base is rigid and cushioned. An unsupported base folds around the dog, forcing them to constantly rebalance. Both the Frith and the Wardour use a removable orthopaedic base cushion with three layers of comfort, so the floor of the carrier stays flat under weight.
- They can be secured, but not restrained. Both carriers have a built-in safety carabiner clip that attaches to your dog's collar or harness. It stops a nervous dog bolting when you unzip at the vet, without tethering them tightly.
- The interior stays dry and easy to clean. Both use a soft, highly water-repellent interior lining and are machine washable — the difference between a carrier that lasts a year and one that lasts several.
Our experience: the single most common return reason we see across the pet carrier category is buying a size down "because the dog curls up small". Dogs curl up when they're settled — they stand up and turn around when they're not. Always size for standing height, not sleeping height.
Size guide (identical across both carriers)
| Size | Base length | Base width | Height |
|---|---|---|---|
| Small | 31 cm | 22 cm | 33 cm |
| Medium | 39 cm | 25 cm | 32 cm |
| Large | 47 cm | 30 cm | 39 cm |
How to measure: measure your dog from the base of the neck to the base of the tail for length, and from the floor to the top of the shoulder for height. Add roughly 5 cm to the length so they can turn around, and choose a carrier whose height clears their standing shoulder height.
The Frith Denim Pet Carrier — £109.99
Inspired by classic denim craftsmanship, the Frith Denim Collection is the more structured of the two. The premium denim-effect outer holds its shape when the carrier is set down, which is what you want if it's going under a café table or on a train floor.
Key features
- Removable orthopaedic base cushion, three layers of comfort
- Rear storage pocket with integrated poo bag dispenser — unique to the Frith
- Zip-up side pocket for treats, keys and phone
- Adjustable shoulder strap plus carry handles
- Secure zip-top closure and internal safety carabiner
- Soft, highly water-repellent interior lining; machine washable
- Three colourways: Urban Edge, Classic Rinse, Vintage Wash
Best for: owners who walk daily and want the carrier, harness and lead to match; anyone who values a firmer, more structured bag.
The Wardour Duffle Pet Carrier — £89.99
Named after Wardour Street, the Wardour Duffle Collection takes the relaxed shape of a classic duffle bag and pads it out in lightweight quilted fabric with tonal webbing and polished metal hardware. It's the softer, lighter-feeling option, and £20 less than the Frith.
Key features
- Removable orthopaedic base cushion, three layers of comfort
- Lightweight padded quilted outer with polished metal hardware
- Exterior zip pocket for treats, phone and keys
- Durable webbing handles plus adjustable shoulder strap
- Secure zip-top closure and internal safety carabiner
- Soft, highly water-repellent interior lining; machine washable
- Four colourways: Sand Dune, Copper Muse, Urban Moss, Midnight Black
- Shoulder pad not included
Best for: town and travel use, a quieter neutral palette, and owners who want a crossbody walking bag rather than a harness set.
Frith vs Wardour at a glance
| Frith Denim Carrier | Wardour Duffle Carrier | |
|---|---|---|
| Price | £109.99 | £89.99 |
| Look | Structured, denim-effect | Soft quilted duffle |
| Sizes | Small / Medium / Large | Small / Medium / Large |
| Orthopaedic base cushion | Yes, removable | Yes, removable |
| Poo bag dispenser built in | Yes (rear pocket) | No |
| External pocket | Zip-up side pocket | Exterior zip pocket |
| Safety carabiner | Yes | Yes |
| Water-repellent lining | Yes | Yes |
| Machine washable | Yes | Yes |
| Colourways | 3 | 4 |
| Matching set | Harness + lead | Walking bag + treat pouch |
New: buy the carrier as a set and save up to 15%
You can now buy either carrier as a matched set rather than piece by piece, with the saving applied automatically.
Frith Set — £125.80 (was £147.97, save £22.17)
Frith Denim Pet Carrier (£109.99) + Frith Denim Harness (£22.99) + Frith Lead (£14.99). Available across all three denim washes so the set matches exactly.
Wardour Set — £119.00 (was £139.97, save £20.96)
Wardour Duffle Pet Carrier (£89.99) + Wardour Crossbody Walking Bag (£34.99) + Wardour Treat Pouch (£14.99). Available in Sand Dune, Copper Muse, Urban Moss and Midnight Black.
Add a fourth piece and get a free grooming brush
Add a fourth item from the same collection — a collar, treat pouch, poo bag dispenser pouch or walking bag — and you keep the 15% saving and receive a free Soho Poms grooming brush with your order.
Also worth knowing: the same bundle saving applies across the Pomeranian Beauty range when you pair Pom Beauty products with grooming essentials such as drying robes and slicker brushes.
UK delivery is free on orders over £70, so every set above ships free.
How to choose in 30 seconds
- Want everything to match on the walk? Frith Set.
- Want hands-free storage on the walk? Wardour Set.
- Want the built-in poo bag dispenser? Frith.
- Want the lowest price on a carrier with the same orthopaedic base? Wardour.
- Not sure on size? Size up. Standing height beats sleeping height every time.
Frequently asked questions
Are these pet carriers suitable for cats? Yes. Both the Frith and the Wardour are designed for small dogs and cats. The zip-top closure and internal carabiner are particularly useful for cats at the vet.
What weight can the carriers take? Sizing is by dimension rather than weight — measure your pet's standing height and body length against the size guide above, and choose the size that clears both.
Can I wash the carrier? Yes, both carriers are machine washable, and the base cushion is removable so it can be taken out first.
Is the shoulder strap adjustable? Yes on both. The Wardour does not include a shoulder pad.
How does the bundle saving work? Buy the listed set and the price is already discounted by up to 15% — £125.80 for the Frith Set and £119.00 for the Wardour Set. Add a fourth piece from the same collection and you keep the discount and receive a free grooming brush.
Do you ship free in the UK? Free UK delivery on all orders over £70.
About Soho Poms
Soho Poms is a UK pet accessories brand designing carriers, walking accessories and grooming products for small dogs. Every collection is designed in-house and specified around the same standards: orthopaedic base support, water-repellent linings, machine-washable fabrics and internal safety attachment points. All specifications, sizes and prices in this guide are taken from our current product pages and were correct on 14 August 2026.
