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Crufts 2024: 7 - 10 March


Step into the world of paw-some elegance and sophistication, where furry fashionistas will take center stage. Our acclaimed collection of dog clothing and accessories is set to dazzle and delight, ensuring your beloved companions are the epitome of style at this prestigious event.

Join us at Crufts 2024 to witness the unveiling of Soho Poms' latest range, meticulously crafted to blend comfort with cutting-edge design. From trend-setting coats to glamorous accessories, every piece is a testament to our commitment to elevating your pet's wardrobe to unparalleled heights.

Soho Poms invites you to be part of this exclusive showcase at Crufts 2024, where the runway meets the dog park. Prepare to be captivated by the perfect fusion of fashion and furry charm—because every dog deserves to be a style icon!


Soho Poms Moomin collection

At this year's Crufts we will be launching our brand new Moomin collection which is made up of a wonderful range of pet beds and accessories to transform the lift of your pet.

Step into the enchanting realm of Moomin Magic Pet Paraphernalia, where whimsy and practicality collide to create a haven for your beloved furry companions. Inspired by the Moomin family's adventures in Moominvalley, our curated collection of dog accessories brings a touch of magic to your pet's world.

Join Moominpappa, Moominmamma, Moomintroll, and their extended family of friends—Sniff, Snorkmaiden, Snufkin, and Little My—as we embark on a delightful journey into the world of Moomin Magic Pet Paraphernalia. Each accessory in our collection reflects the unique charm and spirit of these beloved characters, ensuring that your pets not only feel pampered but also cherished.

Brands We'll Be Exhibiting



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